May 12, We Launch Together.

Subvert goes live to the public on May 12. After months of building, testing, and growing together - this is the moment. Here's what it means for everyone.

Artists

Your page becomes publicly accessible on May 12. Anyone will be able to visit, listen, and buy directly from you.

If you haven't set up your page yet, head to alpha.subvert.fm and sign in with the email you're reading this from. Get everything ready before May 11 so you're part of the launch with the entire Subvert community.

Keep an eye on your inbox. We'll send everything you need for launch day - including personalised images to post on the 12th, as part of the launch.

Labels

Thank you for your support so far. A note on what's next: artist pages come first. Once we launch on the 12th, we'll turn our focus to building out label page functionality so you can bring your full catalog onto the platform.

More label-specific news will follow soon after launch. Mark the date - another dispatch is coming next week, with more information on the launch.

Explore the updated alpha here: alpha.subvert.fm

Supporters

As a supporter, you're hearing this news first too. Keep an eye on your inbox this coming week - we'll send you images so we can all post together on launch day.

In the meantime - think of one person who'd want to know about Subvert. An artist friend, label, anyone who loves music and wants artists to thrive. Tell them.

Non-Members: This is your last chance to become a Founding Member of Subvert

We're launching with over 20,000 co-op members. Each one a co-owner.

May 11 is the last day to become a Founding Member of Subvert.

Founding Membership is a special designation within our co-op for anyone who joined before the platform opened to the public. If you've been thinking about joining Subvert pre-launch, this is your moment. Join and launch with us.

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May 12, We Launch Together.

Sincerely Ours,
Subvert