When can I use Subvert?

The Subvert platform is almost ready. Our team uses it daily, and we're excited for members to start using it. We recently crossed 7,000 co-op members. We're now beginning to open our doors, gradually and thoughtfully.

How Subvert Will Go Live

On our private staging platform, every core V1 experience is built: uploading music, setting up artist pages, listening to music and purchasing tracks.

Instead of opening the doors all at once, we're taking a phased approach to gather feedback from members. We want to stress test everything, especially before moving real money. We also want to establish proper support systems and keep standards high.

Phase I: Member Testing (August - September)

A small group of 20 artists are invited to create pages, setting the stage for our first member testing.

Phase II: Artist Access Expands (September - March)

Testing continues, but gradually more artists can set up their page. In this phasem we are refining the artist upload experience with feedback from members. The Subvert alpha platform remains private and only available to members in this stage, but more artists continue to be invited to create pages.

Phase III: All Artist Access (March - April 2026)

All Artist-Members of the co-op are invited to create pages and get them set up in preparation for a public launch.

Phase IV: Open Platform Access (April 2026)

We're targeting the end of April for a fully open, self-service platform. We launch together.

Following this, we will build functionality for label pages.

Sincerely Ours,
Subvert